How does a web page get ranked #1 on Google? There is no doubt that the methods of the 1990s no longer work – and most definitely, not since Google went public in 2004.Back then, the content of your website’s pages was the major factor. Today, however, having links on the Internet that point back …
Link building is an extremely important part of SEO (Search Engine Optimization). The more websites you have linking into your site, the more credible your site appears to the search engines. Credible websites get awarded with higher search engine page result rankings which will allow more potential customers to see your Website, therefore increasing sales. …
More money is wasted on advertising than any other business function. That is not to say businesses shouldn’t advertise but rather people should understand how advertising works. There are many ways to characterize ads, but for our purposes let’s make it simple and separate advertising into two distinct approaches: saturation and emotional. One of the …
First off don`t panic and remain calm. These things happen to website owners and business owners from time to time. If you feel that your website has been given some sort of Google penalty then the best thing you can do is to first stop any new online marketing and make a list of all …
According to Mashable.com, a leading authority on social media, there are currently over 12 million users on Twitter. Another resource called istrategylabs.com reports that 46% of Twitter users are college grads, and another 17% have post graduate degrees. Furthermore, 47% are between age 18 and 34, and another 31% are between 35 and 49. Males …
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When you own a business, your website is one of your most important tools that can be used to reach new customers and generate higher sales. Whether you have an established website that is not currently working for you, or you are a complete newbie to the online marketing world, improving your website so that …
Pay per click (PPC) advertising is a huge market, especially for new companies that have not yet established themselves in the organic search engine rankings. The downside is that PPC can be quite an exhausting and overwhelming task when it is really broken down. For the most part you can enter your keywords and create …
Whether you’re looking to do Paid Search Advertising yourself or to hire someone to do that for you – you should know what makes a Pay Per Click campaign successful – or you will end up suffering. Paid search advertising may look deceptively easy to do. Countless times small business owners decide (and correctly so) …
“I want to be number one on Google for (insert hyper-competitive keyphrase here).” It’s usually the first thing we hear in terms of search engine optimization – a company wants to be in that coveted top spot on Google, Yahoo!, Ask, and MSN. No matter the industry or specialty, when companies approach us with their …